In this article, you will find out how to A/B test your offer

Duplicate product

1. To start things off, you will need to duplicate your product from Shopify's settings.

Create offer

1. Once you have duplicated your product, you will now need to create an offer per duplicated product.

• Offer example 1

In offer 1 I have selected "Gift Card" as my first product's offer I want to A/B test.

• Offer example 2

In offer 2 I have selected "Gift Card (Copy)" as my second product's offer I want to A/B test.

View offer's statistics

Now all that’s left is to track each offer’s performance and keep the ones that work best.

Updated on: 23/03/2026